Free
Free forever. One website, enough to see your own numbers.
$0/month
Start free- 1 website · 1 seat
- 25 tracked keywords
- Site audits up to 100 pages a month
- 10 live keyword lookups a month
- No AI audits or briefs on this plan
Basic
One website with real allowances and the weekly email digest.
$1/month
Choose Basic- 1 website · 1 seat
- 250 tracked keywords
- Site audits up to 1,000 pages a month
- 100 live keyword lookups a month
- No AI audits or briefs on this plan
- 2 scheduled reports
- Weekly email digest
Pro AI
$5 for the first website, $5 per extra website. AI audits and briefs included.
$5/month per website
Choose Pro AI- 1 website to start · add a website for $5/month
- 1,000 tracked keywords
- Site audits up to 5,000 pages a month
- 500 live keyword lookups a month
- 50 AI page audits · 10 AI briefs a month
- 10 scheduled reports
- Weekly email digest
Every plan reads your own Google Search Console and Bing Webmaster Tools properties, read-only. What differs is how much of it you can do each month. These are deliberately cheap SEO tools rather than a cut-down demo. Affordable SEO tools are possible here because MrKeyword reads first-party data instead of maintaining a web-scale index, and that cost saving is passed on rather than pocketed.
Pro AI
One price, times the number of websites.
Pro AI is charged per website, and every allowance scales with it — so an agency with four clients gets four times the keywords, audit pages and lookups, not a bigger number invented for a bigger tier.
| Websites | Monthly price | Tracked keywords | Audit pages a month | AI page audits a month |
|---|---|---|---|---|
| 1 website | $5 | 1,000 | 5,000 | 50 |
| 2 websites | $10 | 2,000 | 10,000 | 100 |
| 3 websites | $15 | 3,000 | 15,000 | 150 |
| 4 websites | $20 | 4,000 | 20,000 | 200 |
Add or remove a website from Settings and the subscription follows on the next invoice. 3 seats are included, and an extra website adds one more.
Credit packs
Need more of one thing, once?
Three one-time packs at $5 each. They are not a subscription, they work on any plan including Free, they are spent only after the month's included allowance is gone, and they last 12 months.
50 AI page audits
$5 once. Adds 50 AI page audits to the workspace, usable on any plan, valid for 12 months.
5,000 crawl pages
$5 once. Adds 5,000 crawl pages to the workspace, usable on any plan, valid for 12 months.
The 50 AI page audits pack is how you run an AI page audit without moving to Pro AI. A failed audit is never charged, to the plan allowance or to a pack.
Compare
Every limit, side by side.
These are the exact limits the product enforces. Nothing here is rounded for the website.
| Limit | Free | Basic | Pro AI |
|---|---|---|---|
| Monthly price | Free | $1 | $5 |
| Extra websites | Not available | Not available | $5 each a month |
| Websites included | 1 | 1 | 1 |
| Team seats | 1 | 1 | 3 |
| Tracked keywords | 25 | 250 | 1,000 |
| Audit pages a month | 100 | 1,000 | 5,000 |
| Live keyword lookups a month | 10 | 100 | 500 |
| AI page audits a month | 0 | 0 | 50 |
| AI content briefs a month | 0 | 0 | 10 |
| Weekly email digest | Not included | Included | Included |
| Scheduled reports | Not included | 2 | 10 |
The Free column is what you get without paying anything, for as long as you like.
What the limits mean
Why these numbers are what they are.
Keyword lookups
Each lookup is one live keyword research report in one market: MrKeyword asks Google Keyword Planner at the moment you search and keeps no copy, so a repeat search uses another lookup. A bulk check uses one lookup per 25 keywords, and a failed report is refunded.
Audit pages
Counted per calendar month in UTC and only for pages actually fetched. Pages reserved for a crawl you cancel go straight back to your allowance.
AI audits and briefs
These call a language model, which costs real money per run, so they are on Pro AI or bought as the 50 AI page audits pack. An audit that fails does not count.
Tracked keywords
How many keywords a workspace can have under active tracking at once. Removing a keyword frees its slot immediately.
Billing questions
Do I need a credit card to start?
No. Every workspace starts on Free, which never expires and asks for no card. You add a paid plan when you want bigger allowances.
What does the free plan actually include?
1 website, 25 tracked keywords, 100 audit pages and 10 keyword lookups a month. It does not expire, and it does not include AI page audits or AI briefs.
How does Pro AI pricing work?
$5 a month covers the first website, and each extra website is another $5 a month. 1 website is $5, 2 websites is $10, 3 websites is $15, 4 websites is $20, and so on. Every allowance on the plan is per website, so two websites get twice the keywords, audit pages and lookups.
Which plans include the AI features?
AI page audits, the AI fixes they draft and AI content briefs are on Pro AI only. On Free and Basic you can still buy the 50 AI page audits pack for $5 and use it on any plan.
What are the credit packs?
One-time top-ups of $5 each: 50 AI page audits, 5,000 crawl pages. They work on any plan, they are spent only after the month's included allowance is used up, and they last 12 months.
Can I change plan later?
Yes. Upgrade or downgrade from Settings at any time. Limits apply from the moment the change takes effect.
Can I cancel anytime?
Yes, from Settings. There is no cancellation fee and no minimum term, and cancelling drops you back to Free rather than locking you out.
Are the prices per month or per year?
Prices shown are per month in US dollars, billed monthly. The credit packs are one-time purchases, not a subscription.
What counts as a keyword lookup?
One live keyword research report for one keyword in one market, fetched from Google Keyword Planner when you search. Every search asks Google again, so repeating it uses another lookup. A bulk check uses one lookup per 25 keywords, and a report that fails is refunded.
What counts as an audit page?
One page fetched by MrKeyword's crawler in a calendar month (UTC). Pages reserved for a crawl that is cancelled or finishes early are refunded to your allowance.
What is a seat?
One person with their own sign-in in the workspace. Roles are owner, admin, member and viewer; viewers can read everything but cannot change anything.
More questions about the data itself are answered in the full FAQ.
Start on the free plan.
Free forever, no credit card. Connect a property and see your own numbers.
Get started free No credit card required.